FOR HOMEBUILDERS
A community page that shortlists for you
Buyers arrive knowing which three lots they want. The map answers size, exposure, premium and availability first, so your sales team spends its time on people who are ready.
- quick move-in
- lot premiums
- model homes
- floor-plan fit
- Available
- Reserved
- Under contract
- Sold
WHY HOMEBUILDERS USE PLOTEX
Fewer tire-kickers, better conversations
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Buyers self-qualify
Size, exposure, premium and status answered on the page. The call starts at “I like lots 12 and 31”, not at “what do you have?”.
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Plan fit per lot
Flag which floor plans fit which lots — width, walkout, corner — so a buyer never falls for a home that cannot be built there.
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Leads with the lot attached
Every inquiry lands in the pipeline tagged to the lot and the source, so follow-up is specific and attribution is automatic.
QUICK MOVE-IN & PREMIUMS
Inventory homes, on the map
Quick move-in homes, model homes and lot premiums all live on the same map as raw lots — one surface for everything a buyer can actually buy this quarter.
- Quick move-in and model homes flagged distinctly from raw lots
- Premium attributes per lot: corner, cul-de-sac, view, walkout, greenbelt
- Status flips from a phone the moment a lot goes under contract
| LOT | PLAN FIT | PREMIUM | STATUS |
|---|---|---|---|
| Lot 12 | Aspen, Cedar, Birch | $18,000 · corner | Available |
| Lot 07 | Cedar | $24,000 · cul-de-sac | Reserved |
| Lot 21 | Aspen, Birch | $31,000 · greenbelt | Under Contract |
| Lot 26 | Model home | — | Sold |
Automation: Lot 07 reserved → plan options locked → sales team notified
PLATFORM & CRM
What your community page is actually doing
Lot-level analytics tell you which lots buyers open, which they linger on, and which premiums are being ignored.
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LOT VIEWS · 30D
3,140
top lot: 12
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MAP → INQUIRY
4.6%
+1.1 vs site average
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MOBILE SHARE
78%
phone-first, as expected
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AVG. LOTS VIEWED
6.2
before an inquiry
Sample data — these come from the built-in CRM. See the full panel →
QUESTIONS
Homebuilders questions
Does it work with our existing website?
Yes — one script tag or an iframe on your community page. WordPress, Webflow, Squarespace or a custom build; nothing to re-platform.
Can we show prices?
Your call, per community and per lot. Many builders publish “price on request” on the map and keep numbers in the CRM.
Do leads reach our CRM?
They arrive in the built-in CRM immediately and by email, and webhook or CRM delivery — HubSpot, Salesforce, Lasso — is configured per project.
Is the map Fair Housing safe?
The map carries lot facts — size, dimensions, exposure, status — not neighborhood or demographic characterizations, and it ships with an accessible lot table for ADA compliance.
Give buyers a reason to pick a lot
Send your plat or preliminary plan — first draft in 3 business days.